Ideas for stronger advancement organizations.

Endowments are often described in technical terms—restricted funds, quasi-endowments, spending policies. But for donors, those distinctions matter far less than what the gift ultimately makes possible.…

As the nonprofit and higher education fundraising landscape evolves, tax policy often plays a pivotal role in shaping donor behavior. We saw this in 2020 with…

In today's climate, annual giving is doing more than keeping the lights on. It's feeding major gift pipelines, driving engagement, and providing flexible funds when universities…

Introduction In today’s complex fundraising environment, nonprofit leaders are under increasing pressure to grow their donor base while retaining existing support. However, donor acquisition and donor…

Introduction In an ever-changing philanthropic landscape, nonprofits must stay ahead of emerging trends to maintain and grow their impact. At Shaff Fundraising Group, we surveyed over…

Generative AI is continuing to grow in terms of its applications and products. This is particularly the case in Advancement with teams ranging from advancement services…

88% of nonprofit funding comes from the top 12% of donors​. That means your major donors aren’t just important—they are essential to your organization's health and…

Data doesn’t lie. Nonprofits that actively use fundraising analytics raise 30% more than those that don’t. That’s a huge difference. But here’s the catch: too many…

To effectively engage their audiences today, nonprofits have to stay ahead in the digital space. Connected TV (CTV) advertising is a tool that can help nonprofit organizations,…